Technology that we all sort of knew existed, is being implemented by Google. The ability to tell you where you are, based on your cell phone location (NOT via GPS). It works by approximating your location based on your cell phone signal and distance from nearby cellphone towers.

“Unlike the satellite-based Global Positioning System (GPS) technology Google uses the exchange of signals between the phone and nearby mobile phone towers to estimate the phone’s location.

It will work on more handsets and use less battery power than GPS, and work indoors. But it has a much lower degree of accuracy: GPS can pinpoint down to 10 metres or less, Google warns of a margin of error of 400 metres to five kilometres.”
- TheAge.com

Get Google Maps with My Location Feature here:
http://mobile.google.com/gmm

As Apple steps up the game in the world of electronics with their recently introduced iPhone and iTouch (touch screen iPod), many others have adopted this technology for their upcoming handheld lineups. It is rumored that RIM will be releasing its first touch screen Blackberry device sometime in 2008.

With more and more business being done ‘on the go’ these days, will this touch screen upgrade help its Blackberry users? Or will it just be an ‘extra’ feature while emailing remains its key feature?